Skip to content

Rutherford Co. CVB and TSSAA Named 2018 Champions of Economic Impact in Sports Tourism




Among the winners of the Sports Destination Management Champions of Economic Impact,  you will find the 2018 TSSAA SPRING FLING, produced by the Tennessee Secondary School Athletic Association (TSSAA) in cooperation with Rutherford County Convention and Visitors Bureau (CVB). An impressive economic impact of $3.5 million was estimated for 2018. TSSAA, holds the championship events in five sports (baseball, softball, girls’ soccer, track & field and tennis) during the same week in late May each year.

Events are held at venues across Rutherford County, including the outstanding facilities at Middle Tennessee State University. This Olympic-style event takes over 1,000 volunteers each year and approximately 30,000 spectators attend the event throughout the week. Visitors, event staff and athletes contribute to the 3,000 room nights that the Spring Fling event requires.

Organizers note the event has brought the community together and lead to increased awareness of Rutherford County being known as the Sports Capital of Tennessee and a legitimate sports destination. All winners of awards have been recognized in a special feature published in the November/December 2018 issue of Sports Destination Management. The entire article with full details on the winners listed below can also be found online along with a special feature on economic impact.

More Stories

  • First Community Mortgage adds Capital Markets Expert

    First Community Mortgage (FCM) has named Jeff Pancer to the new position of Executive Vice President, Capital Markets. With a distinguished career spanning over three decades in secondary markets, Pancer brings a wealth of experience and insight to the Nashville-based national mortgage provider. Read More
  • Local Eagle Scout Project Gives Back to Veterans on Veteran’s Day

    When it came to his Eagle project, 15-year-old Nate Maurer of Blackman Scout Troop 374, knew he wanted to do something that would benefit the veterans in our community. After considering the TN State Veterans Home, and talking to the administrator there, Maurer chose to beautify a courtyard that residents and families can enjoy.  Read More
  • City Schools Foundation Awards over $100,000

    The City Schools Foundation distributed a record setting $106,000 in grants to Murfreesboro City School teachers. The Foundation asks educators to submit proposals for funding that will help acquire resources for classrooms not ordinarily provided by taxpayer dollars. Grants are submitted anonymously and are judged solely on their merit by a committee. Over 120 grants were submitted for consideration. Read More
  • Editor's Letter

    Happy holidays! As we enter the final month of the year, I’m reminded of all the wonderful things that make our community so special. From our vibrant arts and culture scene, to our diverse culinary offerings, there’s something for everyone to enjoy in our city. In addition, there’s no end to the generosity of our citizens.  Read More