The United Way of Rutherford and Cannon Counties officially launched its 65th anniversary endowment campaign, with a goal of growing its Legacy Society, on June 17th at the home of Ted and Gloria LaRoche.

The local United Way is devoted to making an impact on our community for generations to come. A planned gift to the United Way of Rutherford and Cannon Counties is a commitment to the long-term success and well-being of our community.

The campaign is being led by United Way’s Tocqueville and Endowment Chair, Don Witherspoon. The goal of the campaign is $2.15 million with 53% of the goal already secured. Membership in United Way’s Legacy Society involves a deferred gift of $25,000 or more, or an outright gift of $10,000 or more. Qualifying gifts made by December 15, 2021, will be considered 65th anniversary campaign donors.

“United Way’s unique value lies in its ability to identify issues, develop partnerships, implement solutions, and measure results. Legacy Society donors will allow United Way to do what we do best – meet today’s needs while planning for tomorrow’s future,” said Meagan Flippin, president and CEO of the United Way of Rutherford and Cannon Counties.

The inaugural Legacy Society campaign in 2015 yielded $4.498 million. “We know with the dedication of our community members; United Way can continue to make a positive impact and turn our community’s challenges into opportunities. Your gift can open the doors to a greater community for all,” said Witherspoon.

When you include United Way of Rutherford and Cannon Counties in your will or estate planning, you are contributing to the long-term success and wellbeing of our community.

Witherspoon added, “Donors from all walks of life can make an investment in securing the future of our community. The process is simple, and the impact will last for generations.”

For more information, please visit www.yourlocaluw.org/legacy.