Skip to content

Rutherford Co. Tourism Reports $385 Million in 2019 Travel Spending



Tourism in Rutherford County, Tennessee hit an all-time high in 2019 with $385 million in travel
expenditures, according to recently released numbers from the U.S. Travel Association. While the pandemic is threatening the travel industry, this report reinforces the importance of tourism to the local economy.

“Tourism is an important part of our county’s formula for success,” said Destination Rutherford Chairman Bill Jones. “It’s vital we find ways to support our travel partners during this troubling time; our economy depends on it.”

According to figures from the Tennessee Department of Tourist Development and the U.S. Travel Association, Rutherford County saw an increase of 4.8% in tourist spending from 2018 to 2019. The increase of $367.6 million to $385.2 million placed Rutherford County in the top 10 counties across the state for travel-related expenditures. It generated 2,870 jobs, produced over $70 million in payroll and created $8 million in local tax revenue.

The money that tourists spend in Rutherford County on restaurants, hotels, retail stores, entertainment venues and transportation actually saves local residents money – to the tune of $289 in taxes per household.”

“The Convention and Visitors Bureau continues to exceed expectations and accommodate visitors from around the world,” said Rutherford County Convention and Visitors Bureau Chair Travis Emore. “While tourism has certainly slowed, travelers still depend on Rutherford County to deliver an affordable, safe destination.”

More Stories

  • Editor's Letter

    Summer is finally here – and what a welcome season it is! A season with more time to enjoy time and activities with our friends and family that we haven’t seen or spent time with in over a year. We still need to make a living, work doesn’t completely halt, but we prioritize life... Read More
  • Rutherford Co. Workforce Leader Appointed To TVA's Valley Workforce Cabinet

    Rutherford County Chamber of Commerce executive Beth Duffield has been appointed to the Tennessee Valley Authority’s newly formed Valley Workforce Cabinet. The Valley Workforce Cabinet (VWC) is an innovative institute designed to provide ongoing insight and guidance to TVA Economic Development about workforce challenges across their seven-state territory... Read More
  • Discovery Center Receives $168k Grant For Pre-K Programs

    Discovery Center at Murfree Spring announced that is the recipient of a three-year $168,000 grant for pre-K programs to encourage play and foster science skills and social-emotional learning... Read More
  • Military Ministry at First United Methodist Church is Recognized

    The Military Ministry of First United Methodist Church Murfreesboro has been recognized as the “Volunteer of the Year” by the Tennessee Fisher House Foundation Inc... Read More